Study on the Countermeasures of Integrating Outdoor Sports into the Development of Health Service Industry in China

将户外运动融入中国健康服务产业发展的对策研究

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Abstract

At present, the exploration and practice of the integration of sports industry, health industry, pension industry, tourism industry, and other related industries are deepening, and outdoor sports have become a way of life for people to entertain, relax, and improve their quality of life. In order to improve the level of people's daily health services and promote the development of sports health services, this paper briefly introduces the development status of outdoor sports in China. Sports health service is an important part of health service industry. It analyzes the development background of sports health service industry from the perspectives of aging population, spreading chronic diseases, and government's attention, sums up the restrictive factors of outdoor sports development, and provides countermeasures and suggestions for the sustainable and healthy development of China's health service industry in the future.

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