Threat or prospect? Exploring the impact of digital entrepreneurs' artificial intelligence perception and intention to adopt blockchain technology on the achievement of SDGs

威胁还是机遇?探究数字企业家对人工智能的认知以及采用区块链技术的意愿对实现可持续发展目标的影响

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Abstract

This paper explores how digital entrepreneurs' intention toward blockchain technology adoption, perception of reduced costs, and knowledge of Artificial Intelligence impact achieving UN's Sustainable Development Goals (SDGs), drawing attention from various sectors. Present study applies explanatory sequential mixed method for data collection. Moreover, to work with the dual face patterned data, PLS-SEM is used to perform quantitative analysis of the data collected from 389 digital entrepreneurs who are chosen through purposive sampling and then content analysis is performed for the qualitative data according to the explanatory sequential mixed method's rule of thumb. The study's quantitative phase shows that factors such as perceived ease of use and usefulness of Industry 4.0 technologies, knowledge of artificial intelligence (KAI), and perception of reduced cost positively influence digital entrepreneurs' intention to adopt blockchain technology (BCT). Notably, KAI has the strongest impact. In the qualitative phase, it's found that digital entrepreneurs' KAI and willingness to adopt BCT strongly align with achieving several UN Sustainable Development Goals (SDGs), suggesting BCT adoption's potential for sustainable outcomes. The outcomes of this study set a new benchmark in the domain of SDGs achievement with careful integration to Industry 4.0, AI and BCT. This study results undoubtedly instigate the digital entrepreneurs to adopt BCT in doing their start-up and convince the policymakers to set regulatory landscape with convenient environment for the utilization of BCT which then ultimately accelerates the achievement of SDGs.

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