Abstract
Nomophobia has become an increasingly common mental health concern among college students. While prior research has examined various factors contributing to nomophobia, the relationships among social avoidance, loneliness, and self-control within the Chinese context remain underexplored. This study aims to investigate the impact of social avoidance on nomophobia, with a particular focus on the parallel mediating roles of loneliness and self-control. Data were obtained through a survey of 1,008 college students (48% male, n = 484, M = 19.62, SD = 1.88; 52% female, n = 524, M = 20.57, SD = 2.41), and path analysis was used to test the hypotheses. The results revealed that social avoidance significantly predicts nomophobia and that this effect is mediated by both loneliness and self-control. These findings underscore the importance of addressing social avoidance, loneliness, and self-control in efforts to prevent nomophobia. Promoting social engagement may enhance psychological well-being and reduce the risk of nomophobia.