Abstract
Five three-man teams were conditioned to a multiple DRL-DRH schedule during five daily sessions of 3 hr each. The teams were conditioned on the basis of their cumulative response rate regardless of the contributions of individual members. Two individually conditioned Ss were run under a similar schedule for comparison. Although all teams demonstrated some differentiation of response rate under the two legs of the schedule, this difference was not achieved as rapidly, nor was it as stable, as the differentiation in rates achieved in individually conditioned Ss. Team members displayed a variety of response rates as a result of collective team conditioning. Often, individual response rates interfered with obtainment of team reinforcement. The individual team members displayed little S(D) control in comparison with the individually conditioned Ss. In general the results suggest that collective reinforcement is highly inefficient in comparison with procedures employing individual feedback.