Abstract
BACKGROUND: Knowing people's pregnancy intentions would help healthcare professionals (HCPs) to take a more holistic approach to reproductive health and preconception care. AIM: To assess the feasibility of implementation of questions about pregnancy preferences in a range of primary care settings in Great Britain, including digital implementation. DESIGN & SETTING: Qualitative study using online semi-structured interviews with primary healthcare professionals across Great Britain between February and July 2022. METHOD: Twelve online interviews were conducted with GPs (n = 3), practice nurses (n = 3), sexual and reproductive health professionals (n = 4), and health visitors (n = 2). Framework analysis was conducted in NVivo, adapting a coding frame from complementary interviews with women. RESULTS: HCPs perceived asking about pregnancy preferences as valuable in meeting patients' reproductive health needs and most suited to women's health consultations, medication and disease reviews, baby checks, or as an addition to lifestyle questions leading to health promotion advice. An introductory, non-discriminatory signposting sentence was well-liked, and the preferred question in a face-to-face clinical encounter was asking how the person would feel about a pregnancy in the next year, in line with women's preference. Guidance and training would give clinicians confidence in knowing how to ask about pregnancy preferences and advise their patients accordingly. CONCLUSION: Asking about pregnancy intentions is acceptable to women and HCPs and feasible in primary care, but implementation needs to be adapted to the patient and context. Digital options that enable patients to self-manage can reduce the need for HCP input and avoid medicalising a normal process.