Cultivating Digital Wellness: Embracing Mobile Mental Health Apps in Saudi Arabia

培养数字健康:沙特阿拉伯推广移动心理健康应用程序

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Abstract

BACKGROUND: Mental health is increasingly prioritized in Saudi Arabia, with growing interest in digital solutions. OBJECTIVES: The study's objective was to assess awareness, acceptance, and use of mobile mental health applications among Saudis. METHODS: A cross-sectional online survey, based on the UTAUT model, explored performance expectancy, effort expectancy, social influence, and privacy concerns among 1613 participants. RESULTS: While 68.9% were aware of at least one mental health app, only 20% actively used them. Awareness was influenced by gender, age, employment, marital status, and region, whereas utilization depended on gender, age, education, region, and acceptance. Performance expectancy strongly predicted usage. CONCLUSIONS: Despite high awareness, usage of mobile mental health applications remains low in Saudi Arabia. Demographic factors affect awareness, and acceptance drives utilization. App developers should consider these factors to enhance engagement and effectiveness.

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