Abstract
User requirements serve as the primary reference content in product design. The effective capture of crucial user requirements, followed by the development of a product technical solution aligned with these requirements, stands as a pivotal approach to enhancing design efficiency. In order to explore the problem of generating and decision-making of product technical solutions in the case of complex user demands, this study constructs a user requirements driven product optimization design model, which is used to complete the generation and decision-making of product design solutions in a more reasonable way. The model unfolds across three key stages: Firstly, a user requirements importance ranking system is crafted leveraging Kano Model and Pairwise Analysis. Next, employing the Functional Analysis System Techniques (FAST) theory and the Quality Function Deployment (QFD) theory, user requirements undergo transformation into technical solutions. Finally, these technical solutions are amalgamated into diverse technical combinations, with decisions facilitated by a game theory model to yield the optimal overall design solution. The new optimal design model reduces the influence of subjectivity and ambiguity in the process of user requirements analysis, increases the reliability of the transformation of user requirements into technical solutions, and improves the efficiency of the generation and decision-making of product design solutions under multiobjective situations. The model proposed in this study is exemplified through the development of a medicated bath water heater. Results indicate that the technical solution derived from the model surpasses similar products in terms of user satisfaction, thereby validating its feasibility.