Abstract
For many animals, color change is a critical adaptive mechanism believed to carry a substantial energetic cost. Yet, no study to date has directly measured the energy expenditure associated with this process. We examined the metabolic cost of color change in octopuses by measuring oxygen consumption in samples of excised octopus skin during periods of chromatophore expansion and contraction and then modeled metabolic demand over the whole octopus as a function of octopus mass. The metabolic demand of the fully activated chromatophore system is nearly as great as an octopus's resting metabolic rate. This high metabolic cost carries ecological and evolutionary implications, including selective pressures in octopuses that may influence the adoption of nocturnal lifestyles, the use of dens, the reduction of the chromatophore system in deep-sea species, and metabolic trade-offs associated with foraging.