Abstract
Players' identity and their reputation are known to influence cooperation in economic games, but little is known about how they interact. Our study aimed to understand how presenting pre-programmed co-players' identities (face photos; names) along with their previous cooperation history (reputation) could influence participants' cooperative decisions in a public goods game. Participants (N = 759) were allocated to one of six experimental groups: (i) control (no information); (ii) only reputation (neutral, free-rider, or cooperative); (iii) only face; (iv) face with reputation; (v) only name; (vi) name with reputation. In the reputation group, cooperation significantly decreased when free-riders were playing and significantly increased when they were cooperators. Person's identity affected cooperativeness only when combined with reputation: face photo mitigated the negative effect of the free-rider reputation, while name identity mitigated any significant effect expected for reputation. Our study suggests a hierarchy: reputation changes cooperation, but a person's identity can modulate reputation.