Abstract
In response to the intensely competitive bidding environment in Taiwan's construction industry, this study innovates with a spherical fuzzy extension of the modified CRITIC method (SFmCRITIC), a pioneering approach crafted to refine the decision-making process. The research centers on the pivotal role of accurately weighting various significant factors, such as financial stability, market insight, and specialized expertise, to optimize bid success rates. The SFmCRITIC method stands out by quantitatively incorporating the uncertainty and subjectivity typically encountered in bid evaluation. The findings from this methodological application demonstrate a clear hierarchy of influencing factors, offering a nuanced view of strategic priorities for construction firms. This hierarchical understanding not only aids firms in targeted resource distribution and strategic development but also holds promise for adaptation in diverse industry contexts beyond Taiwan, potentially revolutionizing bidding strategies at a global scale.