A qualitative study exploring Malaysian women's preferences for authority or emotional appeals in public health messages promoting breast cancer screening
一项定性研究探讨了马来西亚女性在宣传乳腺癌筛查的公共卫生信息中,更倾向于权威诉求还是情感诉求。
期刊:Scientific Reports
影响因子:3.9
doi:10.1038/s41598-025-31687-7
Hing, Nicholas Yee Liang; Kuan, Pei Xuan; Mohamad, Emma Mirza Wati; Loo, Ching Ee; Perialathan, Komathi; Mohamad Norzlen, Aimi Nadiah; Yip, Yan Yee; Zainudin, Wan Mohd Shariffuddin; Abdul Samad, Shazimah; Mohd Said, Zakiah; Hwong, Wen Yea