Abstract
The British Association of Dermatology (BAD) has gone to notable efforts to ensure adequate representation of darker skin tones within its journal. The Association has frequently highlighted the lack of awareness of presentations of hair, skin and nail pathologies in minority groups, and the contents of its journals - British Journal of Dermatology, Clinical and Experimental Dermatology and Skin Health and Disease - are representative of the significant work it has done to enhance physician awareness of darker skin tone pathologies. We explored the role of a front page of a medical journal. Our qualitative analysis of journal covers suggests front cover representation to be an ample opportunity for the BAD to continue to promote darker skin tone pathology awareness.